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Experienced marketing professional that has helped build brand recognition for both large ($1B) and small (start-up) organizations. Skilled at operating in fast-paced, globally dispersed and rapidly changing environments with both strategic and tactical knowledge of marketing, lead generation, communications and public relations. Focused on creating greater awareness of Root services and solutions through an integrated marketing approach utilizing thought leadership, media relations, lead generation, social media applications and creative applications of marketing collateral. Through work at Root Inc.® knowledgeable in how organizations can improve employee engagement, create culture and behavior changes, accelerate strategy execution to deliver better results that achieve company objectives.
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